Padgett PR Communications is a Boston-based public relations and freelance writing consultancy founded by industry veteran W Robert Padgett. The firm provides clients a range of services to help them communicate more effectively, reach their target audiences and improve their overall performance.

Padgett PR offers clients the following services:
  • Freelance Writing (op-eds, video scripts, speeches, by-line articles, media fact guides)
  • Media Training
  • Editorial Placement / Media Relations
  • Crisis Communications
  • Blog Writing and Maintenance
  • Trade Show Support
  • Spokesperson Support / On-Air Talent
 Padgett PR provides communications services to clients in the following industries:
  • Retail
  • Travel Services
  • Marketing
  • Telecommunications
  • Biotechnology
  • Career Management
  • Social Media

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Communications Philosophy

I approach communications the same way a drill sergeant handles recruits. ­ I tear down the material to its most basic level, beat out all pretense and ego and then rebuild the information to make it lean and effective. Whether I´m launching a new product, announcing company earnings or managing a PR crisis, I believe communicating well begins with clarity. I advise clients to shed the corporate-speak, lose the jargon and evict any self-congratulatory language and convey meaningful information in a way that compels the target audience to take action.
Industry Praise
W ROBERT PADGETT

Padgett PR owner and founder W Robert Padgett is a persuasive communicator who combines a background in news writing with 20 years of public relations experience advising clients in a variety of industries, including Retail, e­Commerce, Travel Services, Healthcare and Public Affairs.

Robert began his career as a newspaper reporter and approaches his work on behalf of clients with the same curiosity that he employed to extract information and produce front-page copy. Most recently, Robert directed communications for nationwide specialty retailer Brookstone, where his timely PR campaigns helped the company launch a number of new products that fed its bottom­line growth. Robert also served as Brookstone´s primary spokesperson and appeared on national TV shows such as Extra, The View, Fox & Friends and The History Channel´s Modern Marvels.

Before his tenure at Brookstone, Robert ran communications for e­Commerce startup Priceline WebHouse Club and managed media relations for Pfizer Inc. His agency work includes launching products and services and managing crisis communications at Burson­Marsteller in New York and The Dolphin Group in Los Angeles and Sacramento, Calif.

Robert has written freelance articles for biotech company Millennium Pharmaceuticals, PBS station WGBH-TV and for the Boston Globe and Sacramento Bee newspapers. He is a member of the Publicity Club of New England and is active in the Boston social media network.